The Podcast at the Intersection of Business and Personal Growth
Your business will only grow as fast as you do — and that’s exactly what this show is here to fix.
Hosted by Jennie Bellinger, Certified Professional Coach and unapologetically badass business strategist, What You Need To Grow dives into the intersection of personal development and business expansion. Each week, Jennie sits down with thought leaders, coaches, and experts who reveal the habits, strategies, and mindset shifts that fuel unstoppable growth.
But that’s not all — tune in for Borrowed Benefits episodes where Jennie coaches real entrepreneurs on real challenges (no fluff, no theory, just transformation in action). Then, she brings them back for the follow-up episode so you can hear what happened next.
Whether you’re just starting up or scaling toward seven figures, you’ll walk away each week with fresh insights, practical tools, and the occasional kick in the business pants to help you grow you and your business.
New episodes drop every Wednesday (business growth) and Friday (personal growth).
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Episode Summary
What if growing your business didn’t require you to work harder—but required you to stop doing so much yourself?
In this episode, Jennie sits down with Louis Swart, business coach, author, international speaker, and the powerhouse behind Iron Bridge. Drawing from 35 years of building and scaling businesses, including growing a company to 450 employees, Louis shares the lessons that taught him how essential delegation is to creating a business that can grow beyond its owner.
Louis introduces a simple but powerful idea: if someone else can do a task even 60% as well as you can, delegating it means you can suddenly accomplish 160% of what you could alone. He and Jennie also dig into the hidden cost of doing low-value tasks yourself, “productive procrastination,” our tendency to wear busyness as a badge of honor, and why identifying the true value of your time can completely change the way you run your business. Most importantly, Louis challenges listeners not to simply learn something from the episode, but to take action on it.
Three Topics Discussed
- Why doing everything yourself can actually make your business less valuable.
- The 60% delegation principle and how it can help you get 160% done.
- Recognizing productive procrastination and the difference between being busy and being productive.
Three Key Takeaways from Louis Swart
- If your business depends entirely on you, you’ve created a job for yourself rather than a business that can grow without you.
- Calculate what an hour of your working time needs to be worth, then ask whether you’d actually pay someone that amount to complete the task you’re currently doing.
- Being busy isn’t the same as being productive. Sometimes productive-looking activities are simply procrastination from the work that will actually move your business forward.
Connect with Louis Swart
Business Coach, Author & International Speaker
Louis helps entrepreneurs overcome busyness, master delegation, create effective systems, and build businesses capable of growing without everything depending on the owner.
🎁 Free Gift: Louis offers WYNTG listeners a checklist of 150 things you can delegate in your business. Find his gift inside the Gift Vault at WhatYouNeedToGrow.com.
What You Need to Grow Podcast is presented by Badass Podcast Mastery and Jennie Bellinger, C.P.C.
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Website: https://whatyouneedtogrow.com
Text: 1-618-920-9837
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